Collection

Customer Insights

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How profitable are your customers … really?

Ed Johnson, Mike Simonetto, Julie Meehan & Ranjit Singh

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The Service Revolution

Jeffrey J. Glueck, Peter Koudal & Wim Vaessen

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Brand resilience

Jonathan Copulsky, Alicechandra Fritz & Mark White

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Making sense of social data

Doug Palmer, Vikram Mahidhar & Dan Elbert

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Did You Say Free?

Mike Simonetto, Maggie Laird & Denys Aguirrebeitia