Making the most of your marketing DNA
Most marketing organizations execute the same basic activities. But not all great marketing organizations make identical choices. Both the great brand-builder and the great…
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Performance ecosystems: Which model is right for you?
No company is an island—each operates within ecosystems. Yet most companies lack a robust decision framework to choose those ecosystems and understand the implications…
Metrics that matter: Social software for business performance
Social software presents a set of unique capabilities to address operating challenges and improve operating metrics. Companies that embrace this opportunity will have a…
Is your corporate footprint stuck in the mud? Rebalancing your location portfolio
Geography is a key driver of corporate performance, affecting factors such as talent attraction and retention, operating costs, exposure to risk and shareholder value.…
To thine own self be true: Sustaining performance through selective change
Case-based analysis suggests that although each of three types of strategic change—Position, Market and Competency—can succeed, changing Position brings with it the greatest risks,…
Navigating a fractured future: Prospects for the North American natural gas market
Previously uneconomic shale gas deposits have over the past decade been converted into valuable energy resources. This has increased supply, but recent economic events…